FTNFO: Flower That Never Falls Off  is an international non-profit organization raising awareness for the fate of so-called comfort women, i.e. women and girls forced into sexual slavery by the Imperial Japanese Army in occupied territories before and during World War II. The term “comfort women” is a translation of the Japanese ianfu, an euphemism for prostitute. 

It is to the enhancement of the rights of former comfort women by establishing FTNFO. In the South Korea, people still face a hard reality that is closely related to the problems of the comfort women’s various rights. Both governments of Korea and Japan are currently under political compromise and negotiation. However, It doesn't have any progress.

The goal of FTNFO is to communicate with the victim and educate people to prevent from the future. 

Type treatment that rotated 45 represent the theme of flowers that never fall off. The simplified shape of petal is used as a secondary graphic element that has different message and emotion as like each flower has a their unique message and symbol.